Motovan sponsors CMRC Series

From Motovan Corporation

BOUCHERVILLE, QC -- Motovan Corporation has finalized an agreement with the CMRC to become the official sponsor for the 2005 and 2006 Canadian Motocross Series. From regionals to provincials, and from national qualifiers to the nationals, Motovan and its suppliers will be directly involved in every aspect of the series.

This is by far the largest commitment Motovan Corporation has ever made directly to the Canadian Motocross scene.

The CMRC approached Motovan in mid-February with the opportunity to sponsor the Canadian series. Negotiations began between the CMRC and Motovan as well as between Motovan and its suppliers for interest in the title sponsorship of the various series.

With over 120 events, from Amateur to Pro, Motovan and its suppliers will have a dominant presence in the motocross scene during the coming season.

"Two thousand and five marks Motovan's 25th anniversary and what better way to celebrate than to step up with a serious commitment to the off-road industry," said Mike Paladino, marketing director, Motovan Corporation. "This sponsorship is a win-win situation for all involved; this agreement is beneficial for the series, for Motovan, for our suupliers, for our dealers and for the riders.

"Sponsoring the CMRC for the next two years helps demonstrate our commitment to the brands we carry, and to their promotion within the Canadian market."

Several of Motovan's strongest brands will be involved in the series sponsorship. At the national level, exclusive national sponsors will include Kenda for tires, Silkolene for lubricants and Shoei for helmets. Sponsors for the regional provincial series will include Answer, MSR, Mx No Fear, Bridgestone, Maxima, Motul, JT Sprockets, Uni-Filter, Yuasa, KBC, Motion Pro, ITP, All Worried MX and Quadrax.