Hyundai H800 Hatchback will be priced under 3 Lakh rupees & come in November to take on the likes of the Maruti Alto and the Chevrolet Spark.
Along with launching the Hyundai H800, the South Korean Automaker is also planning a rapid expansion in its dealer count, especially in India’s hinterland to cover areas which were hitherto untapped by Hyundai.
Hyundai India is planning to add no less than 300 rural sales and service points, across the country, in line with the automaker’s plans of increasing the rural sales outlet count to 1,000. Coming back to the Hyundai H800, the car will feature a three cylinder 800c engine, which Hyundai claims will deliver significantly better power as well as fuel economy than it’s rivals.
We have already put in place 700 rural sales outlets and plan to add 300 more in the next couple of months. These are physical locations built with a small investment and are not the standard brick and mortar model. These will help us get closer to the customer with our executives conducting car demos, test drives and also small repair requirements. With this rural model, we will grow our sales share in these markets to 33 per cent by the end of this year.
Notably, Hyundai India has tasted some success with the Hyundai Verna Fluidic which has raced to the top of sales charts in the Indian C-Segment sedan space. Hyundai’s other big sellers include the Hyundai Santro Xing and the Hyundai i10, which continue to sell strongly. These models have ensured that Hyundai India has gotten its nose ahead of Tata Motors, to emerge as the second biggest car maker in India.
Sunday, July 17, 2011
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