Wednesday, April 22, 2009

Israel joins Female Ride Day festivities

From MOTORESS

TORONTO, ON – Women motorcyclists from around the world are getting ready to participate in the third International Female Ride Day occurring this year on May 1. This event is now a not to be missed day to celebrate the passion shared by enthusiasts not only from Canada but also from the United States, Israel, Australia, France, Poland, Italy and more.

“It’s really quite uncomplicated to be part of the event because women are invited to simply be on their motorcycles or scooters on May 1 and JUST RIDE!” said Vicki Gray, campaign founder and Director of MOTORESS. “There’s a real camaraderie among women and a real pride to participate in this one day event dedicated entirely to women riders. The day has become a terrific incentive for women’s rider clubs and friends to get together and celebrate their common interest in the activity. In some localities, International Female Ride Day signifies the kick-off to riding season.”

For Gray, it’s clear that the enormous success of this day comes from the fact that it is up to each woman to decide how they want to participate and every woman who does participates has a role — she’s an example of what motorcycling can be in a woman’s life. Adding to the success is the support received from the motorcycling industry at all levels.

A recently formed women’s rider club in Israel will be riding through the streets of Tel Aviv on May 1. After the ride, the club has planned a big market where manufacturers will be featuring gear and products for women. It is the first time in history that a women’s motorcyclist club has existed in Israel.

“International Female Ride Day has become an event that helps promote awareness for women and motorcycling in their own culture," said Gray. “With the synchronization of this campaign all around the world, it means the same thing happens in countries such as France, Canada, United States, Italy and even Israel."
       
This year, each participant can directly upload their ride day photos onto MOTORESS.com. Each year, participants were invited to send in their pictures but due to the increased numbers in 2008, MOTORESS could not post them all. With the instant upload option, MOTORESS will have the ability to include everyone.

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