Pirelli extends Canadian deal

From Professional Motorsports Productions

TORONTO, ON --­ Pirelli Tires has extended its agreement to act as the spec tire supplier to the Parts Canada Superbike Championship for an additional three years, taking its commitment to the national road racing series to the end of the 2011 season.

The Italian company became spec tire supplier to the Canadian tour at the start of the 2006 season after taking on a similar role with the World Superbike Championship in 2004. Since then it has also become spec tire provider to the SunTrust MOTO-ST Series in the U.S. and the British Superbike Championship.

“Pirelli has become the major spec tire player on the international racing scene,” said Colin Fraser of Professional Motorsports Productions, which administers the Parts Canada Superbike Championship and SunTrust MOTO-ST Series. “We have come in on the front end of their involvement and we are very proud of that. It is exciting to be part of the development for the
Pirelli tire program.”

“We are very excited to extend this agreement with the Parts Canada Superbike Championship,” said Scott Griffin, Vice President of Pirelli’s motorcycle tire division. “This program has exceeded our expectations and the series has played a key role in the development of our tires and our place in the market.”

Pirelli’s involvement in Canada is overseen by Orion Motorsports, which is run by former Canadian Superbike star Kevin Graham.